Five Insightful Takeaways About LinkedIn After Blabbing with Viveka von Rosen

Viveka von Rosen LinkedIn Expert

On October 23, 2015, my special guest on the Marketing Blab with Debra, was my friend Viveka von Rosen. Known as the LinkedIn Expert, the topic of conversation was of course, LinkedIn. We had a great time talking about the art of engaging and nurturing relationships on the social platform. One point Viveka brought up is that she considers LinkedIn a business or CRM tool, not a social media site. Here are five key LinkedIn takeaways we covered during the Blab (which, because we were having … [Read more...]

Three Ways You Can Become A Valued Community Member On Social Media

Social media communities

Thanks to guest blogger, Kim Garst. "Community: A feeling of fellowship with others, as a result of sharing common attitudes, interests, and goals." ~Google The above is a quote Kim Garst shares in Chapter 6 of her book Will the Real You Please Stand Up. On September 11th, Kim will be my featured guest on the Marketing Blab (click here to watch the video recording). Below is an excerpt from that chapter of her book. Knowing how to become a valued and helpful member of a preexisting … [Read more...]

What Do Babies, Puppies and Bacon Have In Common?

Social networking w/babies, puppies and bacon

Thanks to guest blogger, Brian Basilico "Babies are cute. Puppies are cute. Know your bacon." These are some "bacon-izms" from Chapter 3 of Brian Basilico's book, It's Not About You, It's About Bacon. On September 4th, Brian will be my featured guest on the Marketing Blab at 11:30am MT. Please join us. In the meantime, here is an excerpt from that chapter of his book called "Babies, Puppies & Bacon." Social media have changed relationships Relationship marketing means giving up your … [Read more...]

Are You a “Drive-By” Networker? Three Tips for Networking Etiquette

Networking Etiquette

Thanks to guest blogger, MJ Jensen. Networking is a must for any business owner. The relationships built as a result can make the difference between just keeping the doors open and becoming a household brand. However, there is an etiquette; one that many seem to forget or forgo. One of my biggest pet peeves is the 'drive-by' networker - people who focus on building their database, not their relationships. Networking is important and it's vital that, as a business owner, you attend as many … [Read more...]

Three Simple Steps For Creating Engagement on Linkedin

Connecting & engaging with others

Social networking - it’s about being social. You may have heard that before and for good reason. According to Websters II New Riverside Dictionary, the definition of social is: 1. Living in communities or groups. 2. Of or relating to the life and interrelationships of human beings in society. 3. Marked by friendly companionship with others. These are three things you do everyday offline. Now, just transfer your social skills to LinkedIn and do the same thing online! Each time I deliver a … [Read more...]