How I Became A Kindle Author Without Even Trying & You Can Get My Book For Free

Kindle Ebook - Copywriting tipsFirst, I have to admit, the idea for this post did not come about as an original thought of mine. It was inspired (and closely replicated – with her permission) by my dear friend and colleague Michelle Shaeffer.

We are both two of the contributors in Kelly Galea’s Creative in Business Giveaway. Kelly has a fun, inspiring podcast show that she invited me on as a guest last month.

During the broadcast, we chatted about copywriting and I shared a 5-step formula designed to help your ideal clients connect with your message – one that reaches out to them and gets them to respond.

After Kelly interviewed me, she had the conversation transcribed, and took the time to send me a copy via snail mail. And as if that wasn’t enough, in a brilliant flash of repurposing genius, she took the transcripts from her various podcasts and turned them into short Amazon Kindle ebooks. How cool is that?

So now, without even trying, I’m a bonafide Amazon/Kindle Author. I even have an author page (thanks to Michelle’s tip on how to set that up).

My Kindle ebook is called “Pushing Your Prospects’ Buttons: A 5-Step Copywriting Formula” and starting today, you can grab a copy for free (until Friday, June 28th, 2013).

In addition, Kelly has interviewed a myriad of fascinating and successful entrepreneurs. And, you can also get access to those interviews in an easy-to-read format right on your Kindle, computer, tablet, or smart phone (plus, some great free gifts from everyone involved).

To grab your copies, just click here now, then click on “Week Two” at the top (under the banner). Once there, click on any of the Kindle books you’d like to download (mine included). And, once you have those, scroll further down the page to access additional gifts from this week’s fabulous featured experts.

Have you ever had anything fun like this happen to you without even trying? Please share you thoughts in the comment section. I’d love to hear from you. Thanks!

P.S. If you take a peek at my ebook, enjoy it or find it beneficial, would you consider leaving me a review? You can do it here and, needless to say, I’d be thrilled.

Debra Jason

Marketing & writing with heart, not hype at at The Write Direction
A recipient of the “Creative Person of the Year” award, Debra educates and empowers creative solopreneurs and enthusiastic business owners to create a lifestyle business that provides them with the flexibility, fun and freedom to do what they love. She also inspires you to communicate your marketing message in a way that captivates and converts your prospects into loyal, raving fans - even if you have been struggling with how to transform your ideas into words in the past.


  1. Debra, I really admire your heart-centered approach to copywriting. It’s inviting rather than pushy, and very much in line with your welcoming personality.
    Gail Storey recently posted…Goodreads Giveaway of I PROMISE NOT TO SUFFER!My Profile

    • Thanks Gail. Your words are touching and I appreciate you taking the time to share them here.
      Michelle, I wouldn’t have known about the Author Page if it wasn’t for you. And, as you saw, you were the inspiration for this blog post (thanks SO much for letting me “borrow” your idea).
      Erin, if that’s your goal, here’s to your sweet success in achieving it. 🙂

  2. Woohoo! Congrats on the Kindle book and the author page. 🙂
    Michelle Shaeffer recently posted…How NOT to Get Electrocuted (Or, How to Conquer Your Biggest Fears)My Profile

  3. Wow, nice! If only it was so easy to become a fiction author … 😉
    Erin Hatton recently posted…Monday Motivation: A verse to inspire…My Profile

  4. How exciting! A million congrats to you 🙂
    Courtney recently posted…Summer PlaylistMy Profile

  5. Awesome and congrats! Inspiring. Best Regards, Wendy
    Wendy Bottrell recently posted…The Future of Genetically Modified FoodMy Profile

  6. How awesome is that, Debra? Sometimes you just have to jump on the opportunities that come your way, and THINGS HAPPEN. Sounds like that’s what you did. Well done and congrats on the book/author page!
    Amy recently posted…Wait–don’t throw those radish leaves away! Make soup, instead!My Profile

    • It is awesome and exciting Amy.
      While I’ve had an idea here & there about an eBook, I never really looked into it. Now, I have one and it came about without even trying. It is amazing and FUN!

  7. Brilliant! Solo entrepreneurs have such an opportunity to leverage their content by repurposing…but often don’t feel they have the time. This sounds super-easy (once you’ve set it up the first time!)

    A smart VA could do this easily 😉
    Terri Zwierzynski recently posted…[Articles] Including Worksheets Adds Even More Value For Your Information Products, by Fabienne FredricksonMy Profile

    • Terri, you must have been reading my mind. On the flight home today I was reading about formatting for Kindle and, while I can probably do it, I was thinking ‘this is a job for my VA.’
      Andrea, I’m thinking about an eBook that is the result of Michelle Shaeffer interviewing me last week about “From Freelance to Freedom.” Stay tuned. . .

  8. Pretty nice on several fronts! You’ve learned a couple of new ways to leverage content and benefitted from your associations with generous, creative folk. What’s next?

  9. I read Michelle’s interview last weekend. I’m so glad another lovely person was gifted with authorship. I’ll be picking that up soon. Thanks for sharing.
    Sara recently posted…2 Essential Entrepreneurial Tips for NewbiesMy Profile

    • Hi Sara, you’re welcome. I’m honored to be in such good company as Michelle. Now that I’m a Kindle author I’m actually considering another book idea which is the result of Michelle interviewing me last week on “From Freelance to Freedom.” Stay tuned. . .
      Thanks for stopping by and commenting as well as reading the eBook!
      Much appreciated.

  10. This is inspiring on so many levels! I love stories like yours about collaboration and repurposing, coming up with creative new ways to offer valuable content to your followers. Great tips, and I can’t wait to download the book. Thank you!
    Jessica recently posted… By The NumbersMy Profile

    • You’re welcome Jessica. Enjoy the book and, if you have a moment, please feel free to post a review after you’ve read it. That would be super cool!

      Amethyst and Dana, it was a wonderful win-win for sure. And, it was such fun to see it come to fruition. It is my goal to educate and inspire to this eBook is certainly one way to broaden my reach.

      Trina, it’s always fun when the timing is right and something you need just appears, isn’t it? You’ll find lots of great resources from my fellow marketing colleagues in the Creative In Business giveaway event. Enjoy!

      Thanks ladies!
      ~Debra 🙂

  11. How cool is this!!?!! What a wonderful win win win – you got to share your genius, and you got instant author status! Congratulations – I think it’s awesome to be a messenger and anytime you can get your message out to more people and expand your visibility this is a good thing!
    Amethyst Wyldfyre recently posted…Feel GREAT Speaking – Part 2!My Profile

  12. Hi Debra- Excited for you! How wonderful and generous of Kelly to do this:-) I love stories like this! It really is the small acts of kindness that makes life so amazing! Rignt now, I feel so blessed having such a loving and talented designer beautify our yard! xoDana
    Dana recently posted…Soulfit Women SisterhoodMy Profile

  13. Debra –

    As one who is just delving into the wonders of repurposing, this post was both valuable and timely. It’s great to hear about the various ways in which small businesses are sharing their messages to the masses. Congratulations on the book – that will be a great product for you!! I look forward to checking it out as well as other offerings in the Giveaway!
    Trina Willard recently posted…Program Evaluation Terminology 101My Profile

  14. Congrats and best of luck to you Debra! As a writer myself currently working on a book project I understand how elated you must be! 🙂
    Belinda Rose recently posted…Loving the Child WithinMy Profile

  15. Thank you for the reminder that things don’t need to be so complicated! I had made writing a book something very big in my life, until a friend reached out with some great insights (basically: Just put it out there!). Sometimes you just need a good idea and a good friend helps too 🙂 I am sure this post will encourage a lot of people to get their knowledge out there, including me.
    Christine Surlien recently posted…7 1/2 things I always carry when traveling in ChinaMy Profile

    • Hi Christine, it sounds like you’re a bit like me – a perfectionist, perhaps? The eBook came about without my doing anything so I didn’t spend hours looking at, tweaking it, thinking I couldn’t release it until it was perfect. Lucky for me, my colleague Kelly Galea put it together and, as I said, it happened without me even trying.
      So, my question to you is, have you moved forward and put it out there yet? I hope so.
      Here’s to your sweet success.

  16. Hi Debra,

    I got your book through Creative in Business Giveaway — but, for one who was not registered in CiBG and is only a subscribers of yours, notice came in a bit too late (meaning, I got the email today, but the giveaway was only until June 28th). So, your subscribers missed on the chance to get it.

    Might want to give this some consideration for future special offers like this one?
    Helene Poulakou recently posted…Top 10 Greek Mythology Stories updated Tue Jul 2 2013 3:03 am EDTMy Profile

    • Helene, first, thanks for being a subscriber and for downloading the book.
      I looked back at my June newsletter and saw that it gave subscribers access to the replay of the “Pushing Your Prospects’ Buttons” interview.
      The eBook wasn’t released until after that newsletter was sent. My apologies that, when I sent out the July issue, the free version of the eBook was no longer available. There was only a 5 day period that Creative in Business host, Kelly Galea, made it available at no cost (it’s still available, but is now $.99).

      The Creative in Business Giveaway runs through July 12th so there are still several marketing resources available from Kelly’s guests.

      Thanks for your suggestion for the future, I will definitely give it close consideration. Much appreciated.
      P.S. Check your email as I sent you something as my way of showing my appreciation!

  17. Hee hee I love the idea – accidental author! Everything is so much easier in the electronic age isn’t it? It’s so empowering I’ll be sure to read through how to do that myself.
    Helen Crosbie recently posted…Walk Tall, Walk Proud!My Profile

    • Helen, it definitely was easier to have someone create it and I just happened to be the author. I’m now publishing my own eBook on Amazon and am running into a few glitches so I’m not sure it’s all that much easier in this electronic age (although I guess, I would never have an eBook to begin with if it wasn’t for this electronic age).

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