Social Media, An Introductory Course

Kauai Community College Invites Debra Jason to Present Social Media Course

Copywriter, Debra Jason
Debra Jason

Lihue, HI – In March 2011, the Office of Continuing Education and Training (OCET) at Kauai Community College asked Debra Jason, owner of The Write Direction, to teach a social media course entitled “Social Media, An Introduction.”

Social media has exploded onto the scene and the administration at OCET felt it was vital to provide the local business community with a course about the basics. “I met Debra and knew she was the right person for presenting this course. She’s been active on social networks and as the President of the Kauai North Shore Business Council has done her best to plan informative sessions that meet the needs of Kauai businesses,” said Joe Meboe from the Office of Continuing Education and Training.

The course was offered in two 3-hour sessions in April at the Princeville Community Center and again in May in Lihue at the KCC campus. Back by popular demand, Kauai Community College offered the course again on October, 2011.

“I truly enjoyed the Social Media class…Debra offered an easy, step-by-step program on how to use social media as a business tool. I was quite uneducated in this field. Debra’s teachings were clear and easy to follow…I learned much in her class.” – E. Grinpas, Kapaa, HI

The sessions were targeted at those who are wondering about how to leverage the benefits of social media for their business. While many have heard of Facebook, LinkedIn and Twitter, they weren’t quite sure how to get started. This course discussed the various facets of social media and how to take advantage of these marketing tools to boost your business. Attendees had the opportunity to explore:

What is social media? It’s more than Facebook and LinkedIn.
• The top 4 benefits of social media marketing.
• The difference between a Facebook profile and a Fan Page and how to start yours.
• 6 tips for maximizing the power of your LinkedIn profile.
• 5 benefits of blogging and 8 ideas to get your creative juices flowing.

“…I immediately began utilizing what I learned to help clients market their businesses more effectively. Debra is a lively, high-energy teacher who demonstrated how social networking relationships work . . . this class expanded my knowledge considerably. And it was fun, too!” – P. Kemp, Kapaa, HI

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