Marketing Strategies: What’s Your Number One Marketing Rule?

YouTube Thumbnail Mktg Strategies-No1uleWhen I deliver presentations about marketing, I often ask the audience, “What does marketing mean to you?”

At first, there’s a hush in the room. After giving it some thought, people begin to call out their answers and, as you might imagine, there’s some variety.

I decided I would ask this question in one of the groups I’m in, “What one question/challenge comes to mind that you’d like the most help with, when it comes to marketing?”

There were several replies (i.e., questions/challenges) so my next decision was to begin a series of videos to answer them. Here’s the first one: “What’s your number one marketing rule?”

Several “rules” came to mind, but here’s one I highlighted in this short video (under 2 minutes).

What’s your number one marketing rule? Is it the same as or different from the one I explained in the video? Please share your thoughts in the comment section below because I’d love to hear from you.

Debra Jason

Marketing & writing with heart, not hype at at The Write Direction
A recipient of the “Creative Person of the Year” award, Debra educates and empowers creative solopreneurs and enthusiastic business owners to create a lifestyle business that provides them with the flexibility, fun and freedom to do what they love. She also inspires you to communicate your marketing message in a way that captivates and converts your prospects into loyal, raving fans - even if you have been struggling with how to transform your ideas into words in the past.


  1. Debra, without question marketing has to be about building relationships. Years ago we may have been able to sell but with everything being commoditized, the one thing which will truly create business and long term loyalty is relationships.
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  2. Great answer, Debra. It’s so true – so much being touted these days as “new” on the marketing front pales in comparison to good old-fashioned relationship building. I too, have received the auto-replies from Linked In too – although usually they’re a sales pitch. No thanks. I look forward to seeing how you tackle this video series.

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