Time flies and a new year is around the corner. Below are my suggestions for books you should add to your collection in the new year. From the latest in tech tools and apps, Facebook ads and direct response marketing tips to how to book more business as a professional speaker and grow a successful YouTube channel, check out these six books that I recommend for the entrepreneurial spirit in you:
The Bigger Book of Apps by Beth Ziesenis ($24.00 paperback). Known as Your Nerdy Best Friend, aka Author Beth Z, has filtered through tens of thousands of apps and tech tools to find the perfect free and bargain technology that you can use today.
If you’re a multi-tasker, this curated collection makes your life easier. With almost 600 tools, Beth Z’s easy-to-read book is the best resource to keep on your desk when you need to find the answer to today’s biggest tech question: “Is there an app for that?” Grab your copy of The BIGGER Book of Apps here.
Overdeliver by Brian Kurtz ($26.99 hardcover). According to my colleague Brian Kurtz, “Marketing isn’t everything. It’s the only thing.” Whether you’re new to marketing or a seasoned professional, Brian overdelivers as he takes you inside the craft of marketing to reveal (and help you use) the variety of tools at your disposal.
In the foreword to the book, Jay Abraham wrote “I personally guarantee you – everyone who purchases this book and reads it all the way through, with a notepad and pen . . . that I will personally write a check for the purchase price if Brian’s ideas fail to propel a meaningful improvement in not one but at least three facets of your business.” Check out Overdeliver here.
Facebook Ads Made Simple by Andrea Vahl ($19.99 paperback). Have you leaned away from Facebook advertising because you can’t figure it out? Andrea guides you through the steps of developing a Facebook Ad strategy and created ads that match your goals. She wrote this book for business owners and marketers who want to learn the right way to approach their Facebook Ad campaigns. Author Jay Baer wrote “Running Facebok ads with reading this guide is like making an omelette without turning on the stove: it’s doable, but you’re setting yourself up for sadness, frustration and time-wasting.” Grab Facebook Ads Made Simple here.
Frankly Speaking by Maralynn Adams, Bonni Scepkowski, Tracey Smith and Shawna Suckow ($19.97 paperback). If professional speaking is a path you’re consider, then consider this book. Between the four authors there are over 600 years (more or less) of meeting planning experience. Wanting to help speakers of all experience levels, they give a rare peek inside the meeting planner’s brain to help you get booked more often. Check out Frankly Speaking here.
Book More Business Make Money Speaking by Lois Creamer ($19.99 paperback). A veteran in the speaking industry, Lois Creamer is widely respected among her colleagues. In the pages of her book you’ll find everything you need to know for jump-starting a speaking business. Discover how to identify target markets and find the decision-makers who will hire you. Grab your copy of Book More Business Make Money Speaking here.
Tube Ritual, Volume 1 by Brian G. Johnson ($19.95 paperback). Brian now has more than 100,000 subscribers on his YouTube channel. He wrote this book prior to reaching that goal, so you know he knows a thing or do about success on the platform. In this book he shares the story of how he built his channel and highlights seven key pillars of YouTube success including: how to drive more views, build an engaged audience and convert viewers to subscribers. Check out Tube Ritual, Volume 1 here.
Have you read any of these books? If so, leave a review for the author(s) on Amazon. I’m sure they’d appreciate. Do you have a book you’d like to add to this list? Please share your thoughts in the comment section below because I’d love to hear from you. Thanks a million and here’s to your sweet success in the new year.
